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Science communication : a practical guide for scientists / Laura Bowater and Kay Yeoman.

By: Contributor(s): Material type: TextTextPublication details: West Sussex : Wiley Blackwell, 2013.Description: xxiii, 360 pages : illustrations ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781119993131
  • 9781119993124
Subject(s): DDC classification:
  • 501.4
Incomplete contents:
1. A guide to science communication -- 2. Scientists communicating with the public -- 3. Encouraging scientists to communicate with the public -- 4. Communication, learning and writing -- 5. Monitoring and evaluating your event or activity -- 6. Getting started with public science communication -- 7. Direct public communication -- 8. Indirect public communication -- 9. Getting started with science communication in schools -- 10. Demonstrating interactions between scientists.
Summary: "The public has a fascination with science. This can be both positive and negative as highlighted in the public's perception of recent scientific developments such as therapeutic stem cells and Genetic Modification. Science communication is a rapidly expanding area and meaningful engagement between scientists and the public requires effective communication. Science communication is multi-faceted; it encompasses sociology, psychology, political science and communication studies as well as the science itself. This book presents a short history of science communication before comprehensively offering ideas, inspiration and practical advice for the design and delivery of effective science communication activity and events. The book uses a variety of case studies written by highly regarded scientists from around the globe to highlight and illustrate areas such as interacting with schools, policy makers, citizen scientists and the general public. This book also offers practical advice such as applying to funding streams, designing activities and events , undertaking effective evaluation as well as the dissemination of best practice. This book has been written for scientists at all stages of their career, including undergraduates and postgraduates wishing to engage with effective science communication for the first time, or looking to develop their science communication portfolio." -- Back cover.
List(s) this item appears in: New Titles
Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book - 7-day loan Book - 7-day loan CYA Library Main Collection 501.4 BOW (Browse shelf(Opens below)) Available 00000011586
Total holds: 0

Includes bibliographical references and index.

1. A guide to science communication -- 2. Scientists communicating with the public -- 3. Encouraging scientists to communicate with the public -- 4. Communication, learning and writing -- 5. Monitoring and evaluating your event or activity -- 6. Getting started with public science communication -- 7. Direct public communication -- 8. Indirect public communication -- 9. Getting started with science communication in schools -- 10. Demonstrating interactions between scientists.

"The public has a fascination with science. This can be both positive and negative as highlighted in the public's perception of recent scientific developments such as therapeutic stem cells and Genetic Modification. Science communication is a rapidly expanding area and meaningful engagement between scientists and the public requires effective communication. Science communication is multi-faceted; it encompasses sociology, psychology, political science and communication studies as well as the science itself.
This book presents a short history of science communication before comprehensively offering ideas, inspiration and practical advice for the design and delivery of effective science communication activity and events. The book uses a variety of case studies written by highly regarded scientists from around the globe to highlight and illustrate areas such as interacting with schools, policy makers, citizen scientists and the general public. This book also offers practical advice such as applying to funding streams, designing activities and events , undertaking effective evaluation as well as the dissemination of best practice.
This book has been written for scientists at all stages of their career, including undergraduates and postgraduates wishing to engage with effective science communication for the first time, or looking to develop their science communication portfolio." -- Back cover.

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